Pamira began as a single workshop on the Asian side of Istanbul, hand building treatment chairs for friends who had opened salons in the neighbourhood.

Seventeen years later, we still work in Pendik (five minutes from the Marmara) and we still know every chair that leaves the building. Pamira Design is our senior collection: the six pieces we make with the most care, in the smallest production runs, for clinics and spas that want their furniture to disappear into the ritual.

The collection is engineered in house. We draw, prototype, upholster, wire and test each piece under one roof. Brass is hand polished and lacquered; leather is cut and stitched by the same six pairs of hands that have been with us for over a decade; motors are sourced from a long standing partner in Düsseldorf and pass a five hour load test before they ever leave the workshop.

We do not sell from a catalogue. Every order starts with a conversation, a floor plan, a few reference photos, the treatments you offer, the mood of the room. From there we configure a piece: leather tone, base finish, motor specification, optional extras. Standard configurations ship in ten days. Bespoke variants in twenty one.

We work with architects, clinic founders, hotel spa directors and independent therapists across forty two countries. We do not advertise. Most of our work comes from the rooms we have already finished, photographed and remembered.

Four working rules.

One — Quiet over loud. Beauty rooms work better when the furniture stays out of the way. We design for the ritual, not the photograph.

Two — Built to be sat in for a decade. Our chairs hold up to ten thousand cycles. We do not believe in furniture that breaks just outside its warranty.

Three — Honest materials. Real leather, real brass, real cast aluminium. Vinyl when asked, never as default.

Four — One workshop. Every Pamira Design piece is built start to finish in Pendik. We do not sub contract upholstery, wiring or final assembly.